About
About Us — A Promise Kept After 25 Years
📑 Table of Contents
👋 Meet Director Brian
I am Director Brian, a Planning Director with over 20 years of executive experience in Korea's top-tier firms.
Beyond the boardroom, I am a Verified italki Mentor. I bridge the gap between dictionary definitions and the "social frequency" actually used in Seoul's business world.
✍️ Why I Write: A Promise Kept
In December 2025, I realized I had kept a promise made to myself 25 years ago. This blog is more than just a collection of lessons; it is a documentation of a life built on growth, challenges, and triumphs. As one door closes, another always opens, and I have opened this new door to share my 20 years of corporate insight and language expertise with you.
🚀 Featured Content: The Executive Decoder
Master the nuances of Korean business and culture through my flagship series:
👉 Ep 1. The Art of the 'Polite No' — Why Positivity Matters
👉 Essay: The Truth Behind the K-Wave (A Mentor's Perspective)
🌏 Education for Everyone, Everywhere
"Language should not be a privilege, but a bridge to a new world."
I dream of a world where anyone, even those without financial means, can master Korean as long as they have an internet connection. This is the fundamental reason why I dedicate my spare time to this blog and italki, even while maintaining my full-time career as an executive. I want to ensure that those who are passionate about learning never find their path blocked by a price tag.
Whether you can afford a session or not, this blog is—and will always be—free for all.
경제적 여유가 없어도 배우고자 하는 열정만 있다면, 인터넷이 되는 곳 어디서든 마음껏 공부할 수 있기를 바랍니다. 그것이 바쁜 직장 생활 중에도 제가 여가 시간을 쪼개어 이 블로그와 italki 활동을 이어가는 이유입니다.
🎓 Start Here: Book a Mentoring Session
Want to practice your business Korean with personalized feedback?
Join me for a 1:1 session where we can dive deep into your specific goals and cultural questions.
Book a Session with Director Brian on italki →📬 Contact & Support
Email: shbaek1104@gmail.com
