πŸ’„ Discover Why Everyone Is Obsessed with Korean Beauty Standards!

πŸ’„ Discover Why Everyone Is Obsessed with Korean Beauty Standards!

Curious about flawless skin, glass skin trends, and K-beauty glow? Let’s dive into Korea’s unique beauty standards, skincare routines, and where you can shop for the best cosmetics—especially if you're visiting Seoul!

πŸ“š Table of Contents

1. What Are Korean Beauty Standards?

Korean beauty standards emphasize clear, youthful, and radiant skin, often referred to as "glass skin." A small face, V-line jaw, straight eyebrows, and dewy complexion are also highly desired. Unlike Western trends that highlight bold features, K-beauty favors natural and hydrated looks.

2. The Famous 10-Step Skincare Routine

Many Koreans follow a multi-step routine to maintain their skin. The typical steps include:

  • 1. Oil cleanser
  • 2. Water-based cleanser
  • 3. Exfoliator
  • 4. Toner
  • 5. Essence
  • 6. Serum
  • 7. Sheet mask
  • 8. Eye cream
  • 9. Moisturizer
  • 10. SPF (sunscreen)

3. Top 10 Must-Buy Korean Beauty Products

Here are the best-selling and most loved products among both locals and tourists:

  1. Beauty of Joseon - Relief Sun: Rice + Probiotics SPF50+
  2. Laneige - Lip Sleeping Mask
  3. Cosrx - Snail Mucin 96 Power Essence
  4. Dr. Jart+ - Cicapair Tiger Grass Cream
  5. Innisfree - Green Tea Seed Serum
  6. Isntree - Hyaluronic Acid Watery Sun Gel
  7. Etude - SoonJung pH 5.5 Relief Toner
  8. Banila Co - Clean It Zero Cleansing Balm
  9. MEDIHEAL - N.M.F Aquaring Ampoule Mask
  10. Missha - Time Revolution Night Repair Ampoule

4. Where to Shop: Seongsu Olive Young

If you're in Seoul, don't miss out on visiting one of the trendiest beauty stores in the city:

Olive Young Seongsu Flagship Store
πŸ“ μ„œμšΈ 성동ꡬ μ•„μ°¨μ‚°λ‘œ11κΈΈ 7 (7 Achasan-ro 11-gil, Seongdong-gu, Seoul)
πŸ• Open daily: 10:00 AM – 10:00 PM

This location features exclusive collaborations, foreigner-friendly staff, and tax refund services.

5. πŸ€” Did you know?

In Korea, beauty isn’t just about personal care—it’s also linked to professionalism and social status. Skincare routines are taught from a young age, and cosmetic stores like Olive Young are as common as convenience stores. Even men’s skincare has become a booming industry!

μ—¬μ„± ν™”μž₯ν’ˆ μ„ΈνŠΈ 이미지

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